DETAILS
Date: 2014-2015
Project: Total Hockey Inc.
Deliverables: Retail Signage Design, Social Media Marketing
Company Overview: Since its founding in 1999, Total Hockey Inc. has designed and built itself into the leader in hockey equipment specialty retailing. Entering a staid retail marketplace that was largely content to look the same year after year—small, dingy stores; unsophisticated systems; inward looking management—THI dragged hockey retail first into the 20th century, then into the 21st.